Silicon Valley Fashion Week?! was held over the course of three days (not quiiiiiite a week) in a concrete space that was transformed to a fashion extravaganza. Betabrand and Zappos were the host and sponsor of the shows. Each show featured multiple designers that embodied the essence of the Bay Area- everything from light-up LED clothing to accessories that doubled as headphones. It was the largest and most talked about fashion event in the Bay Area in 2016.

Attendance: 1,200 people over three days

Role: Co-Produced with Mustafa Productions. Managed performers, vendors, activations and backstage.


Some of our favorite moments of the show:


Warrior Within Designs


















Tinsel: jewelry that doubles as headphones


























Heidi Lee and this amazing head piece




















Dress Abstract



















A performance by hip-hop dance group The Tribe


















Hoop Performer, Bradley Henderson



















Black Light Visuals: a paint that that creates a marbling effect on your body.


















Life-sized human crane sponsored by Zappos.com

















An epic balloon drop finale!

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